Are you ready to hop into spring with some fresh, tasty brews? As we step into 2023, there are some exciting beer trends to look forward to. From high ABVs to low-calorie options, Brickyard Hollow is keeping up with the changing tastes of beer enthusiasts. So grab a pint, and let’s explore the top 5 craft beer trends in 2023!
Craft Beer Trend 1: High ABVs
Consumers are all about getting a banging buzz for their buck, and this craft beer trend is set to continue in 2023. Beers with a mild price point and a high Alcohol by Volume (ABV) – around 7-9% – are going to be hot items on menus.
While IPAs have traditionally been the go-to beer for high ABVs, double IPAs with ABVs of over 9% are becoming increasingly popular among consumers who enjoy strong and unique flavors. At Brickyard Hollow, we’ve seen a steady demand for our high-ABV beers like our Latchstring DIPA (8.0% ABV) and Wescustugo Stout (8.3% ABV). If you’re looking for a beer that packs a punch, keep an eye out for those high ABVs!
Craft Beer Trend 2: Sour Reigns Supreme
Sour beers have been on the rise since 2020, and they’re still extremely popular as of spring 2023. Their unique and fruity yet tart flavor profile appeals to the palate and is skyrocketing into the mainstream menu. Brewers are expanding the selection of sour beers available, creating many delicious options with varying ABVs, taste notes, and even low-calorie versions. The acidic, sour taste leaves an addictive feel on the palate, tempting the consumer to want another round again and again. Sour beers also appeals to cocktail and wine lovers since the taste can be fruity, bold, and smooth, giving them a different taste and mouthfeel than a typical beer and closer to the charm of a cocktail or glass of wine.
Craft Beer Trend 3: Rise of Non-Alcoholic Alternatives
Are you looking for a craft beer-drinking experience without the buzz? Well, you’re in luck! Another trend that started to see a real rise in the last few years and is going to continue to rise in popularity in 2023 is alcohol-free alternatives. As stated earlier, high-ABV beers are trending. But, as that category goes up in popularity, it seems brews with little to no alcohol are also steadily increasing alongside it in manufacturing options and sales. With the rise of non-alcoholic beer varieties that don’t cut corners on taste, the trend has steadily grown and could reach its year-to-date high in 2023. This market opens up the realm of “social drinking” to customers who don’t like the taste of alcohol but are still looking to have the experience of holding an ice-cold beer while socializing.
Craft Beer Trend 4: Seasonal Selections
Seasonal beers have been at the top of the popularity list for a while, and this trend is set to continue in 2023. Consumers will go wild for their favorite brands’ seasonal selections, which will translate into a boost in sales or order requests.
At Brickyard Hollow Brewing Company, we offer a range of seasonal craft beers, such as our Grapefruit Seltzer and Alces Alces IPA, that have become customer favorites. We’ve also found small-batch, limited-edition beers like our Aww Shucks! Pale Ale has created a following among customers who are always on the hunt for something new and unique! Searching for seasonal Brickyard Hollow brews? Contact your closest Brickyard to find out what’s on tap!
Craft Beer Trend 5: Lager Than Life
Since the global pandemic, consumers have become more health-conscious, and this has breathed life back into the iconic lager beer style. Compared to the calorie-rich IPA, lagers are the perfect alternative, as they’re lighter, more refreshing, and typically low in ABV and calories.
At Brickyard Hollow Brewing Company, we offer a range of classic, crisp lagers that you can rely on every time.
The beer industry is constantly evolving, and it’s important for breweries and beer enthusiasts to stay up-to-date on the latest trends. In 2023, we can expect to see a continuation of some existing trends, such as high-ABV beers, sour beers, and limited-edition releases. Additionally, we can anticipate the rise of new trends, including low-calorie lagers and the increased popularity of non-alcoholic beer options.
At Brickyard Hollow, we pride ourselves on being at the forefront of these trends. Our constantly evolving selection of high-quality, handcrafted beers is designed to appeal to a wide range of tastes and preferences. Whether you’re a fan of high-ABV IPAs, tart sour beers, or refreshing lagers, we have something to satisfy your thirst.
So, if you’re looking for a brewery ahead of the curve when it comes to beer trends, look no further than Brickyard Hollow. Come visit us throughout Maine and experience the best that the beer world has to offer. Cheers to a great season of craft beer in 2023!